In a report released recently by the US National Highway Traffic Safety Administration (NHTSA), a compulsory system for new vehicles was proposed that will allow vehicle-to-vehicle transmitters (v2v) to send messages between cars about their geographic positioning. The aim is to increase road safety by alerting drivers if they are on a path to collision.


The new software was recommended to be built in to every new vehicle in the United States.

With support from some of the world’s largest car manufacturers, including Ford, General Motors, Toyota and Volkswagen, the technology is expected to prevent hundreds of thousands of crashes each year. The NHTSA suggests that if just two of the optional functions in the system are implemented for every car in the US, up to 592,000 crashes and 1083 lives could be saved each year.

The CEO of Solentive Technology Group, Kareem Tawansi, says v2v technology demonstrates how technology is increasingly being utilised to make a positive impact on the world.

“I’ve been tracking v2v for years and I think it’s a fantastic form of technology,” explains Tawansi. Whilst vehicle-to-vehicle communication will initially address safety, the CEO believes it will eventually lead to traffic management.

“I want to get from where I am to where I want to be as safely and as quickly as possible, but obviously safety comes first,” says Tawansi. “However in the long run, there’s no doubt this technology will also address how quickly we can reach our destination.”

Tawansi supports the NHTSA’s recommendation for mandatory v2v transmitters in every vehicle.

Whilst technology has always had the ability to transform lives for the better, there are many new examples of emerging technology and applications that aim not just to save lives, but to protect them too.

In 2010, the World Health Organisation endorsed a new tool called GeneXpert to diagnose tuberculosis. In just two hours, this new technology detects cases that are often missed by the old diagnostic procedures. Instead of waiting days or weeks for results, GeneXpert allows patients to receive treatment earlier, leaving them less likely to spread the disease in their communities.

The latest cancer detection technologies reduce the need for surgery by performing biopsies inside the body. Handheld devices can advise nurses of the correct medicine dosage for each of their patients. GPS devices, such as personal and emergency tracking beacons, locate hundreds of people in planes, boats and land accidents each year and direct the information to the people who can help.

A Twitter campaign as simple as Virgin’s #mealforameal addresses starvation in third world countries, one of the world’s most significant global issues.

As organisations across different industries continue to develop innovative and sophisticated solutions, we will be able to not only improve lives, but save them too.